THURSDAY IS NATIONAL BOMB POP DAY AND A LE MARS MICROBREWERY IS PAYING TRIBUTE TO ONE OF WELLS BLUE BUNNY’S BEST-KNOWN TREATS.
THREE YEARS AGO, BEN SITZMAN, THE BREWMASTER AT WISE I, THOUGHT THAT CREATING A BEER WITH THE TASTE OF THE BOMB POP WOULD BE A GREAT IDEA.
BOMBPOP1 OC…THE SAME TOWN. :19
SITZMAN SAYS IT TOOK A YEAR TO WORK OUT THE LEGALITIES, AND THEN SOME EXPERIMENTING TO GET THE FLAVOR THEY WANTED.
BOMBPOP2 OC……. RENDITIONS. :16
THEY NAMED THE BREW “BOMB POP SOUR” AND WELLS ENTERPRISES WORKED CLOSELY WITH THEM OVER SEVERAL MONTHS TO ARRIVE AT THE FINAL PRODUCT:
BOMBPOP3 OC……. GOOD TO GO :18
THE DRINK DEBUTED THURSDAY AND ROLLS OUT IN CANS SATURDAY.
SITZMANN SAYS THE BOMB POP SOUR IS AVAILABLE FOR A LIMITED TIME.
BOMBPOP4 OC…..UNTIL NEXT YEAR :13
D.S. ABERNETHY AND JAMES S. MERRITT, OF MERRITT FOODS, INVENTED THE BOMB POP IN 1955.
WELLS DAIRY BOUGHT MERRITT FOODS AND THE BOMB POP IN 1991.
KLEM contributed